Studio concepts
Five brands. Five worlds. One studio.
We invented five premium brands, from Paris tailoring to an electric grand tourer, and built each a campaign: the idea, the line, a film and the imagery. Every piece was art directed by us and made with the same AI studio we build for clients.
Ember & Rye
Wood-fired restaurant and bakery
A restaurant sold on feeling, not menus. Chiaroscuro food photography and a film about the table, not the plate.
We'll light the fire.
The sourdough comes out of the oven at 19:45. Come hungry.
See you tomorrow at 19:30. Reply 1 to confirm, or let us know about any allergies.
The meal starts at the booking.
A confirmation screen and reminder text that sound like the restaurant: warm, unhurried, and a reason to arrive early.
- Campaign line
- Brand film
- Booking confirmation
- Menu photography
MAISON OREL
Fashion · Paris
Tailoring for the long walk home. A campaign about clothes you never want to take off, shot in raw architecture and early light.
Double-faced wool, cut in Paris, finished by hand. Made for the long walk home.
The winter edit, in their inbox.
A launch email built from the campaign: one image, one idea, three pieces, and a reason to buy once and keep for years.
- Campaign line
- Brand film
- Launch email
- Accessories still life
AURÈLE
Botanical skincare
One golden serum, shot like a precious material. Volcanic stone, amber light and real skin, never retouched to plastic.
A ritual app, not a shop.
The brand lives on after the purchase: a nightly routine, refill reminders and skin notes, all in Aurèle's warm, quiet voice.
- Campaign line
- Brand film
- Ritual app
- Texture macro
VALEN
Electric grand tourer
An electric GT launched like a piece of architecture. Concrete, coastline and blue hour, with the silence as the selling point.
Spec it. Book the drive.
From film to test drive in two taps: choose the finish, see the range, and book a private drive at the studio.
- Campaign line
- Launch film
- Configurator app
- Interior details
quillo
Learning app · Edtech
Edtech that doesn't look like homework. Warm light, real study spaces and an interface that glows like a reward.
Photosynthesis
3 friends live
Learning that feels like a reward.
The campaign glow carried into the product: streaks, bite-sized lessons and progress that a 14-year-old actually wants to open.
- Campaign line
- Brand film
- App design
- Study-space imagery
Imagine this for your brand.
The same studio, trained on your products, photos and voice, so your team can make work like this every week.
Maison Orel, Aurèle, Quillo, Ember & Rye and Valen are fictional brands created by Major & Method to show the studio's range. Images and films are AI-generated and art directed by Major & Method.